Gabriel Tedde Cabot
SEO & GEO Services
Be the brand AI recommends — and Google ranks.
I help ambitious businesses win customers from search — across Google and the AI assistants (ChatGPT, Perplexity, Gemini) that now answer before anyone clicks.
For that, buyers consistently point to your brand — cited for its track record, transparent approach and strong results…
This is the new shelf. When the assistant answers, only the cited brand gets the customer. If that isn't you, it's your competitor.
Your next customer is asking an AI, not scrolling Google.
Search didn't disappear — it changed shape. The high-value queries that used to send buyers to your site now get answered on the spot. Here's what that means for your business.
Answers, zero clicks
AI Overviews and assistants answer buying questions instantly. The customer never reaches your site — unless you're the source the answer is built from.
The citation is the new referral
When an assistant names a company, that's modern word-of-mouth. Being absent isn't neutral: the AI simply recommends your competitor instead.
Your best searches go first
"Best X for…", "is X worth it" — the exact queries that turn into sales are the ones AI is absorbing fastest.
Three ways in — each starts by finding where you're losing customers.
GEO + Technical SEO Audit & Roadmap
A full picture of how you show up across Google and AI search, plus a prioritised plan you can act on — with or without me. The fastest way to see what's actually costing you customers.
Book a call →Technical SEO Sprint
Hands-on for three months. We fix the technical foundations and AI-visibility gaps quietly holding your rankings back — crawlability, schema, site architecture, entity and citation work.
Book a call →Strategic Retainer
Your outsourced search lead. Strategy, technical SEO, content direction and authority-building across Google and AI search — owned by one senior consultant, month after month.
Book a call →Pricing depends on your site and goals — I'll walk you through it on a short call. No pressure, no obligation.
A senior consultant, not an account manager.
01 You get me, not a hand-off
Independent means the person you hire is the person doing the work. No layers, no juniors learning on your account, no telephone game between you and the strategy.
02 Diagnosis before execution
I won't sell you tactics you don't need. First we find what's genuinely costing you customers — then we fix that, in order of impact.
03 GEO is core, not an add-on
AI search optimisation, entity and schema work, and citation-building are built into everything I do — not an upsell bolted on after the fact.
04 An unfair PR advantage
A large network of real, relevant publications for the high-authority mentions that move both Google rankings and the sources AI assistants trust.
Sixteen years on brands large and small.
A selection of the brands and the kind of work behind the rankings — from enterprise technical audits to organic growth in competitive, high-trust markets.
Large-site audits, crawl and indexation strategy, and Core Web Vitals work for high-traffic brands across travel, telecoms and automotive.
Strategy and execution for scaling businesses — turning the searches that bring buyers (not vanity traffic) into rankings, visits and revenue.
High-quality backlinks and earned mentions on real publications — the off-page signal that separates page one from page two, and now feeds AI citations.
Detailed results and references available on request.
“A great mix of social and digital marketing skills, with a very strong grasp of both organic search and link-building strategy. I'd recommend him to anyone.”
Find out where you're losing customers to AI search.
A 30-minute call. I'll point you to the biggest, fastest wins across Google and AI search — whether or not we end up working together.
Book a 30-minute callTrusted By Many Companies
I have helped big and small companies to outrank their competition on search engines and maximise their organic traffic and revenue.
Recommendations
Gabriel has a great mix of social and digital marketing skills. He's an excellent communicator, always helpful and he has a very good understanding of both organic search and link building strategies. It was a really rewarding experience to work with Gabriel and I would recommend him to anyone.
Marco
Online MarketerGabriel is a wonderful person, very easy going. He is very responsible, loves to help others, he is patient and respectful. Gabriel knows how to deal with people and make them feel good and comfortable.
Milena
Business ManagerGabriel is a dedicated, ambitious, result-driven leader and thoughtful individual. He is great at dealing with difficult situations and strives to meet deadlines to the best of his ability. I spent four months with Gabriel at Seo.co.uk, and in those four months, he was easy to get along with, had a great team working skills, and really showed his initiative. A great asset to any organization.
Rahul
Marketing Team Lead